Although many insist that blogs hosted on free servers, such as Blogger, are not ideal for getting your blog well-ranked, the truth is that a blog hosted by Blogger can be really fast and well positioned on the Internet if you are using the right SEO tools.
Now, given the latest updates from Google, the best would be hiring a specialized person. However, if you don’t have the resources or you want to learn doing this job alone, you can choose to begin with the natural SEO.
Here are some tips to do natural SEO (Search Engine Optimization).
Natural SEO Techniques for Blogger
Pick a Good Domain
We must try having our keyword included in the domain name, and even if this may sacrifice our branding, we can use the redirection.
Create Value Added Content
Not only rewrite articles, or write like they would be intended for us. When writing our posts, we should consider our target audience, i.e., giving advices, tips, suggestions or guidance on specific topics and aside, use links, anchor text and key phrases.
The topic of the links is important
They should be of quality and while, it’s no longer required to place five or ten links within the text of your website, now what truly matters, is to make the link relevant to the context.
Finally, the domain, in value-added content and a right use of the internal and external links, will prove to be useless if we don’t try to update our blog constantly.
How often should you update your blog?
You don’t have to do this on daily basis, even if this may be ideal as, this way, we could achieve a greater relevance in search engines. But don’t forget about your blog either. Let’s say, two or three times a week would be enough. What should not happen is updating only three times a week and doing nothing next week.
Keep in mind that search engines happen to pass daily on our blog in order to index our content.